In 2011 Danfoss was working on a new line of products – living by Danfoss, thermostats for the new era.
The series was still in development when we started working on the website. After a workshop at Danfoss’ headquarters in Vajle I did all of the concept and design, working closely with the client (both in Poland and in Denmark) to ensure the final result would work within the set parameters, as well as being in line with the newly developed Danfoss’ brand identity.
Just before the launch of their new product line in Poland, Danfoss organised a series of seminars and presentations across the country, inviting people from construction businesses, press and trendsetters, showing them the potential of their new product.
I worked closely with the client on the initial design, as well as the final production of this presentation. It included a short animated intro, which I storyboarded and supervised its animation and production.